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The advertising business is booming in Russia – according to experts, it is the "most dynamic advertising market in the world". Characteristic for Russia, the advertising industry is highly concentrated in Moscow, the capital, where about 70 per cent of all advertising money is spent.
The Superstar RUSSIA contest offers companies a unique platform to present their capabilities in the field of P.O.P. marketing and to participate in the thriving Russian advertising market. This prestigious contest is held annually as part of the trade fair "Shop Design Russia" - in Moscow, of course.
Taking into account the wide variety of materials and manufacturing techniques, the contest invites all manufacturing companies and customers of P.O.P. solutions to enter their P.O.P. favourites for SuperstarRUSSIA and to present them to an international audience of experts throughout the Shop Design fair.
The jury will award prizes to the winners of the SuperstarRUSSIA for the best displays of the previous year in the categories long-term, short-term, international and for best design, best technical quality and the most innovative solution. All winners and participating exhibits will be presented in the magazines "display INTERNATIONAL" and “display RUSSIA”.
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